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Good News, Bad News on New Blog Project

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As I mentioned before, I’m working on a new blog in what I consider an untouched niche.  The actual blog is up and running, but only on a very basic level.  I found a temporary wordpress theme, but I hate it.  I’ve done zero theme modifications, as I’m still working on finding a good theme to base everything on.  Over the past 2-3 weeks I’ve only posted 3 articles, 2 of which were lists. 

I admit that I really haven’t spent much time working on the blog.  I have searched and found a few blogs in the niche and have been commenting on their articles.  It’s from those comments that I’ve been getting a very small sliver of traffic.  Using Google’s Analytics to track my traffic, I have noticed that the biggest view on the blog, beyond the main page, has been the About Me page.

It shouldn’t be a big surprise.  Desty Online’s About Me page gets quite abit of clicks as well.  I have written articles about About Me pages in the past, and when I do, more people read the page.  Also, the main draw that I’ve created for the blog is the Brand.  It wasn’t until I created a brand that I was able to witness, first hand, the power of a brand.  I use it when I comment, it’s the title of my blog, it’s the background of the blog itself!

This is where I’ve been bad.  Bad, not in a naughty way, but in that I haven’t been capitalizing on my brand.  If you were to actually visit my new blog and checked out my About Me page, you would see this.

This is an example of a WordPress page, you could edit this to put information about yourself or your site so readers know where you are coming from. You can create as many pages like this one or sub-pages as you like and manage all of your content inside of WordPress.

You guessed it, I haven’t WRITTEN an about me page! :(

The simple reason I haven’t written one is that, I guess, I still see the blog in the alpha phase of development.  The “physical” structure of the blog isn’t set in stone yet.  I’m kinda promoting it on the other related blogs, and the brand itself is powerful enough to bring the curious in, but I’m doing ZERO to keep them.

Yes, I’m bad.  I need to get my butt in gear and make things happen.

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