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Are You Blogging to Make Money or Are You Blogging to Become Rich? Part 1

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You’ve made it! You’re finally making a “decent” amount of income from your blogging. Its been years in the making but the long hours of creating valuable content, building a loyal readership base, made it onto the 1st page of Google search results, and the traffic is pouring in. You can finally live your dream and become a professional blogger. If you’re at this place, please for God’s sake read and take these words top heart: DO NOT QUIT YOUR DAY JOB!

But you say that you hate your day job. You dream at night about being able to tell your boss to shove it. You dream about staying home and blogging, watching the money just pour in. Don’t give in to that temptation! All you’re doing is trading one J.O.B. for another J.O.B. and, more importantly, you’ll be giving up on your #1 dream. What dream is that, you ask?

The dream to be rich.

But how are you giving up on your dream to be rich? Isn’t being able to quit your job and blog full time show that you’re well on your way to be rich? I’m sorry to say, no, that’s incorrect. You’re making enough money from blogging to REPLACE your job’s income. That shouldn’t be your goal. Please believe me when I say this:

You can make money blogging, but blogging alone won’t make you rich.

Blogging can help you become rich, but I won’t lie to you, its tough. However, if you’ve had the tenacity to build a successful blog, you can do it.

Start off by looking at what you are spending your income from the blog on. I’m sure you’re covering your overhead to just have the blog, but what are you doing with the rest of your monty? If it doesn’t involve your blog in somewhat and improving its revenue, that money is better off in a money market account for the time being; don’t worry, we’ll come back to it soon.

I suggest that you sit down and think about your blog as a whole. Is there anyway you can increase your income from the blog? What would that take? Brainstorm a list of improvements to your blog that would, directly or indirectly, increase its revenue. You’ve made contacts with other bloggers over the years, use them. Work it every way from sideways to come up with ideas. Write them all down, no matter how silly or pie-in-the-sky they might be. Now, one by one, go through each idea and research it. Flesh it out until you have a solid idea about how much work, time, and / or money it would take to do. Is it a one-time cost, or something you’ll have to pay for on a regular basis? Narrow it down to how much net income will it generate. Now go to the next idea, rinse, repeat until you have all your ideas worked out. Now its time to come to reality. How would these ideas impact your current operations? Increased ads might increase revenue, but also might alienate current readers, and therefore decrease income. Make sure you take all things into consideration.

Alright, you’ve brought your blog to a new level of cash generating potential. Now the fun really begins…

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5 Comments »

Comment by PaHa
2007-06-07 11:31:37

I have not quit my daily work and I actually have not earned anything yet - just little things waiting to be big enough to be paid on PayPal account.

But I enjoy my experiences and I have collected links to articles which may be useful for people who are interested in web 2.0 earnings.

 
Comment by Desty
2007-06-07 20:42:17

All things, great or small, start from humble origins. Its not so much of HOW much you earn, its what you do with WHAT you earn that is important. Check out part 2 tomorrow and you’ll see what I mean.

 
2007-10-06 09:37:08

[…] Edwards presents Are You Blogging to Make Money or Are You Blogging to Become Rich? Part 1 | Desty Online — Onl… posted at Desty Online, saying, “Part 1 in a 2 part series that goes into how to use existing […]

 
Comment by Jason
2007-11-15 00:06:18

Nice information for new bloggers. You are right in saying that you should not just trade your job for another job. If someone wants to improve their immediate situation, they should just quit their job and find another while blogging.

Comment by Desty
2007-11-16 11:56:06

You can count in the thousands of bloggers who want to quit their job and blog for a living. 99% of bloggers will never be able to do that. It’s better to use your blog to supliment your income; never rely on it. You can use that extra income to create more income via investments, other online businesses, or start an offline business. The point is to not be over leveraged when your blog’s revenue disappears.

 
 
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